Introduction
Voice-enabled online shopping
According to the latest research voice-enabled devices were expected to drive $40 billion worth of sales in 2022. This is higher than $2billion worth of transactions in 2017 conducted through voice search.
In what ways is voice search most likely to be employed by shoppers? According to Narvar,51 percent of consumers utilize the voice search features to search for products, with 36 percent of consumers employing, the voice search feature to add related products to the shopping list.
Personalization
Personalization is no longer a luxury in e-commerce. According to the study, 76% of the buyers care about brands which provide personalized experiences. But it is not about making everything more complex, sometimes sending an email with a coupon code or discount is enough. You have to pay special attention to the ways you interact with your audience on your website or on other social media platforms.
Leveraging AI assistants
Embracing Automation
It is strongly believed that automation will play a significant role in the development of the e-commerce market. Today 61% of companies employ some kind of automation tools and software. It is believed that in the upcoming years, more and more companies are likely to invest in automation.
Device-first Thinking
When it comes to mobile commerce, one thing is clear; there will be much more emphasis on the device that shoppers that shoppers are using while making online purchases. But why exactly? This is why they seek to go native to help build customer loyalty.
Conclusion
The future of e-commerce will undoubtedly be full of exciting changes and innovations for both businesses and buyers. Whether you are an entrepreneur or working at an e-commerce company, it is important to keep your finger on the pulse when it comes to changes in the e-commerce landscape.
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